MHERO 1 Launch Switzerland - A new Off-Road Icon, electrified.

Switzerland, 09.04.2023 – MHERO, the pinnacle brand of Mengshi Automobile Technology Company, makes its grand entrance onto the European stage, setting new benchmarks in luxurious off-road driving. As a trailblazer in technology and innovation, Mengshi, a subsidiary of the esteemed Dongfeng Motor Corporation, has earned global recognition. With the MHERO 1, the company introduces a new electrifying icon of mobility, poised to take Switzerland by storm.

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The MHERO 1 embodies power, comfort, and luxury-class performance, all packaged in a boldly masculine silhouette that exudes confidence and dominance on and off the road. Boasting over 1,000 electric horsepower, this vehicle sets a new standard for off-road prowess, promising a driving experience like no other.

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Available in Switzerland from April 2023, thanks to an exclusive partnership with NOYO AG, entrusted with the brand's distribution and service in the Swiss market, MHERO offers a service experience that surpasses even the most discerning customer's expectations.

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THE MHERO 1 isn't just a vehicle; it's a vision—a vision to redefine the boundaries of off-road possibility while leveraging the benefits of electric innovation, ensuring both exhilarating performance and environmental responsibility. With the MHERO 1, this vision becomes a reality, unlocking a world of adventure, luxury, and sustainability.

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Step into the future of sustainable off-road driving. Step into the world of MHERO.

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